Paula Escobar
Paula Escobar
Data Visualization Engineer

Focus Areas
  • Data Visualization​ & Data Analytics
  • Business Intelligence​ & Strategic Insights​
  • Process Improvement​ & Performance Optimization​
Education
  • B.S. in Food Engineering, Universidad del Valle​
  • M.S. in Analytics and Business Intelligence, Universidad del Valle​
Data Visualization Engineer

Paula Escobar

Paula has a passion for turning data into clear, compelling stories that help organizations make smarter decisions. At Cuesta, she is part of the Data Visualization team, where she leverages her technical skills and analytical mindset to transform complex information into intuitive, actionable visuals that drive business value.​

With over five years of experience in data analytics and business intelligence, Paula has built a strong track record of delivering insights that support strategic planning, process improvement, and performance optimization. She combines her expertise in tools like Power BI, SQL, and Python with a collaborative and detail-oriented approach, always aiming to make data more accessible and impactful.

Paula holds a background in engineering and is currently pursuing a Master’s degree in Analytics and Business Intelligence at Universidad del Valle, which deepens her understanding of advanced analytics, statistical methods, and business strategy.

She joined Cuesta to expand her impact through diverse projects and a forward-thinking environment. Cuesta’s commitment to clarity, objectivity, and meaningful outcomes aligns perfectly with Paula’s passion for using data to deliver tangible results that support smarter decisions and sustainable growth.

Paula is based in Cali, Colombia. Outside of work, she has a passion for traveling and exploring new destinations, always eager to discover different cultures and experiences. She also values spending quality time with her friends and family, cherishing meaningful moments and connections.