Ben Siegel headshot
Ben Siegel
Senior Associate

Focus Areas
  • Digital Transformation
  • Sales Engineering
  • Enterprise Software
  • Due Diligence
  • MBA, University of Michigan, Ross School of Business
  • BA in Economics, The University of Chicago
Senior Associate

Ben Siegel

Ben joins Cuesta having recently received his MBA from Michigan Ross.

He brings experience acting as a thought-leader for clients seeking to implement new technology systems and modernize legacy applications. Prior to pursuing his MBA, Ben spent four years at Appian, an enterprise low-code application platform, in both professional services and sales engineering roles. During this time, he built and delivered large-scale production applications for clients and led the technical activities of enterprise software sales opportunities spanning multiple industries including financial services, healthcare, and the public sector.

Ben is passionate about helping new technology companies access the resources and support necessary to scale. During his time in business school he completed an internship with MK Capital, a venture capital firm that invests in software and cloud services companies, completing deal screening and due diligence activities.

In his free time, Ben can be found at the chessboard – a hobby he has enjoyed for over 10 years – or competing in a local game of Ultimate Frisbee.